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RELATIONSHIP-BASEDRELATIONSHIP-BASEDRELATIONSHIP-BASED

Passive Talent Engagement

Connect with your company followers on Instagram

Sequence Start
MessageSend message automatically

11%New contact reached
59%Open rate
31%Reply rate
18%Meeting booked
Message
Hey! Recruiters I work with are getting better response rates through IG than email or InMail—especially for passive talent. Thought it might be something useful for your pipeline. Interested?

Campaign Overview

This campaign uses a friendly, low-pressure DM to introduce your service, highlight a clear benefit, and offer value without sounding pushy. The tone is conversational, personalized, and positioned to open a dialogue rather than sell upfront.

It's ideal for coaches, agencies, freelancers, and service providers looking to build trust and generate leads through Instagram outreach.

Why It Works

  • Non-salesy tone grabs attention and builds rapport
  • Mentions something specific about their profile or niche to show it's not a mass message
  • Offers value first, increasing likelihood of response
  • Keeps it short, readable, and mobile-friendly
  • Feels natural — like how people actually DM on Instagram

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